Many "scoops" are really gossip. 32,000 pounds in a bag is gossip, if there is no actual evidence to show that it has wider public significance. (For instance, of someone's incompetence, or the like.) You were absolutely right to keep it to yourself. The media and the "participatory media" (good term!) need to concentrate on events with public meaning, and to provide their view of the context. And they need to stop all this goddamn breathless attention-grabbing bullshit. The media's upside down priorities is a large part of the reason the US elected a chimp analogue. People can't be bothered to find out what's really going on if nobody tells them, and they definitely can't be bothered if what time they have is taken up gawping at gossip. This crap has a steep price.