May I ask a question? (At the risk of sounding thtoopid-) Why is it that it isn't drummed into people that they shouldn't call an ambulance unless they REALLY need one? I'm thinking of those public service 'charlie says' style adverts and maybe at least a reprimand for calling an ambulance for a nose bleed etc.. Is it because the NHS fear that people will NOT call an ambulance because they are afraid to and then people end up dying? Is it maybe that people are so stupid they can't be encouraged to think for themselves and the NHS can't afford for it go the other way- i.e "well, his head's fallen off but we didn't call an ambulance 'cause we didn't think it was serious enough" - appreciate there's not much you can do if that happens but you see my point!? Or is it more to do with economics?