Reasons for popularity of some blogs ? Not the long list of reasons you stated. Blogs are not about to replace conventional media and some bloggers are so hyped about blogging they need treatment. But your other comment " 'reality', 'truth', 'community' " is probably closer to the mark. It's not as tacky as some reality TV and it's more personal - because it's not the edited highlights. Hearing about your pizza exchange is an amusing slice of someone else life and work. With other blogs it's getting a front line view on others lives or jobs. Those are the reason I read blogs.